Apple’s October announcement of its new MacBook Pro 16-inch (M3) was a surprise due to its unexpected timing and potential risks. Many didn’t anticipate a successor to the M2-based MacBook Pro 16-inch to be released just 10 months later.

This move could anger customers who recently purchased the M2 Max model as it makes their expensive laptops feel rapidly outdated. While the M2 versions are not completely obsolete, Apple’s sudden launch of the M3 Pro and M3 Max models along with replacements for 10-month-old laptops will disappoint many recent buyers.

The starting price of the M3 series at $2,499 / £2,599 / AU$4,299 offers improved performance for the same price as the previous generation, which is a relief for potential buyers who held out from purchasing the M2 Pro or M2 Max 16-inch MacBook Pro. However, it may be disappointing for anyone who recently invested in those models.

Consumers can choose between M3 Pro or M3 Max chips, and up to 128GB of unified memory. It’s crucial to select the right specifications prior to purchase, as these laptops are not customizable after the fact. The price of the laptop increases with the addition of better specifications, making it an even more costly investment.

In terms of features, the laptop still boasts the same best-in-class display, with a 16.2-inch sharp screen offering Liquid Retina XDR technology and ProMotion tech for 120Hz refresh rates. It is a powerful workstation ideal for professionals needing a high-performance machine.

This news of the MacBook Pro 16-inch (M3) release has raised questions about the implications of new technology on recent purchases and future releases. However, potential customers may find solace in acquiring the previous models at reduced prices from other retailers. With the release date set for November 7 and prices starting at $2,499 / £2,599 / AU$4,299, Apple’s new MacBook Pro 16-inch (M3) offers an array of expensive but valuable specs for those willing to invest in a premium workstation laptop.